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HDR Effect CF’s Way

27 Sep 2011 at 7:20pm

I have developed a HDR look that doesn’t use Photomatix or The HDR feature in Photoshop. The best thing about it is you only need one image and you don’t end up with all the problems associated with HDR, noise and fringing. And no it isn’t tone mapping of a single image. I took this photo today at a place called Mount Duckworth in Yallingup. This is a sculpture that is in a field at the top of the hill, can’t really call it a mountain!

If you want to find out how I do this you better sign up for my Photoshop workshop being held at Team Digital on the 29th of October. Send me an email to book your spot  christianfletcher@westnet.com.au


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Phase One IQ180 Results

26 Sep 2011 at 9:08am

I haven’t got a macro lens for the Phase yet so luckily I just have heaps of pixel to throw around. This 5D2 sized crop from my IQ180 shows up lots of lovely detail from the back to end all backs! This was a native that we planted on our block to revegetate and screen us from the road. I didn’t realise how much cool stuff there is to shoot in your own front yard. Now if I had that macro lens mmmmmm!!

Phase One 645DF, Phase One 150mm lens, IQ180 Digital Back.

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Last Workflow workshop for 2011

23 Sep 2011 at 8:12am

Hi everyone

I am running my last workflow workshop for this year on the 1st of October at my Dunsborough gallery.  It is half full already. See below for the details.

WORKFLOW 2011 – (includes all the work I do from capture to printing, the software, techniques and tips to get your photography to the next level)

Date : 1st of October 2011
Location : My Dunsborough Gallery  –  Shop 4/ 27 Dunn Bay Rd
Time : 7.30pm till Late
Cost : $250 per person, (includes free wine, notebook and desert)
Reply to christianfletcher@westnet.com.au to book your spot.

What I cover –
equipment, camera etc
Shooting in RAW
RAW image conversion
Photoshop examples
Other software I use to get the results I do
Colour Management – Working spaces, colour profiles, colour settings
Soft proofing
Monitor Calibration
ICC profiles
Sharpening Resizing
Tips and tricks to make your images pop!
Plenty of time to ask questions

Hope to see you on the night. Bookings are essential as this workshop always fills fast.


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Reminder – Fusion/ Editing Workshop This Saturday – Team Digital

20 Sep 2011 at 4:43pm

Hey everybody. Just a friendly reminder that this Saturday is the Fusion Workshops run by myself in conjunction with Team Digital. There are still seats available so dont miss out on the opportunity to pick up a few tips on using DSLR’s for video and how to go about creating an edit from all your amazing footage.

Hope to see you there.

The Video Guy


Im running two workshops at Team Digital’s training centre, Lord Street, Perth on the 24th of September. The first one kicks off at 9.00am to 12.00pm and is designed more for those who are starting out in the world of shooting video with DSLR cameras. I basically give tips and processes I use to capture and edit video from DSLR’s.

The second workshop, starting at 1.00pm and running to 5.00pm on the same day, is more focused on editing using Final Cut Studio Pro 7 (Not Final Cut X) highlighting editing techniques I use to create my videos. It’s not an advanced course in the use of Final Cut Pro and it’s affiliated programmes (Color, Motion, DVD studio pro) so if you have been editing on this suite for a few years there will probably not much new on offer. It’s purely an easy introduction into editing and a good heads up for those who have got the programme but just haven’t had the time to nut it out for themselves.

Give Ben at Team Digital a call to organise a booking.

Hope to see you there.

The Video Guy


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The South West Project

19 Sep 2011 at 12:37pm

Well it has started, a couple of weeks back we had our first of several trips to photograph the South West like it hasn’t been seen before. The same team from the Pilbara Project have gathered along with guest shooter Nick Rains. We have a super team of Landscape photographers

Christian Fletcher – M. Photog AIPP – Australian and Western Australian Landscape Photographer of the year 2011
Michael Fletcher – Australian Fusion (video) Photographer of the Year 2011
Tony Hewitt – GM. Photog AIPP – Western Australian Landscape Photographer of the Year 2004, 2008
Peter Eastway – GM. Photog AIPP – Australian Landscape Photographer of the year 1995, 1996, 1998,
Nick Rains – M. Photog AIPP – Australian Geographic Photographer of the Year 2002, (Guest photographer on this project)
Dr Les Walkling – Artist, Educator, Consultant

Farmland Busselton

The first trip started in Albany and worked its way back to Bridgetown shooting all along the way. Next we are heading inland and following the old country towns to Bremer Bay. For that trip we are taking our own Cessna 172 and Pilot. We hope to shoot a lot from the air as this gives you such a great perspective.

As a group we all have so much fun, the banter between us is constant and having cb radios in the car it only stopped when we were asleep. Here are some pics of the boys. Thanks to Tony  and Nick for some of these images.

Stay tuned for more stories to come from the project as well as announcements on the exhibition dates and a super workshop that will blow your minds!!!


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Awesome Phase One news

15 Sep 2011 at 11:47am

My blog has been neglected over the past couple of weeks and I have just got back from the first trip of the Southwest Project. There is some KOOL things coming up and other news about my Phase One gear.

The best news is my IQ180 has just arrived. I took it out for a bit of a test run yesterday and my heart just melted. On opening some of the files I wept openly for a good 10 seconds as before me was the closest I have come to photographic perfection in my life. Forget the wife, forget the kids, forget coke, this back redefines what love really is all about. (ok my family is still better but only just!!!) For fun I dropped a p65 file on to the new IQ180 file to see how much extra real estate I have to work with and it was pretty substantial. A full res file printed at 240dpi will give you a 43″ x 32″ photo. Now drop the res to 180dpi which is what I am printing most of my images at these days and the print size jumps to 57″ x 43″. I can only just print that size with the Epson 9900. Woo hoo, that is awesome. Will post some images from this beast soon.

Now using the IQ180 is unbelievable, the screen is so impressive and I think probably the best from any camera manufacturer on the planet in terms of usability. double tap the screen and you get 100% view. None of this push the button and hold till you get 1000% view. What is it with that on dslrs? Where is 100% view on a 5D2?? That is as far in as you need to go in my mind, tell me if I’m wrong. The other benefit of the IQ180 is the extra half a stop of dynamic range. Doesn’t sound like much but it is huge. Man I can’t wait to get this blog post up and get out shooting again.


The other KOOL news is Phase One have invited me to be an instructor on their next PODAS (Phase One Digital Artist Series) Workshop. I will be teaching how to best use the cameras and also instruct on my workflow and photoshop techniques. The other instructors you might have heard of, Ken Duncan, Jackie Rankin and Mike Langford. Now for the good part, it is being held in New Zealand at the start of December. See the link below for all the details on the workshop.



The excitement continues, did you know that 7 out of the 12 winners at the APPA’s were shooting with Phase One? So why not get one for yourself. I used to spend $50,000 a year on film and processing back in the dark ages and thought nothing of it. Any serious pro just has to think back to those times and it was just part of the reality of the day. Now with cheap digital cameras we have forgotten about that cost. So, trying to justify spending some coin on the best camera in the world, just remember that fact. Stop whining about it go and get yourself into medium format, you will never look back and your clients will see the difference.

Team Digital have a couple of Phase backs for sale at bargain prices. They have a P30 and a P65+. The 65 is an absolute bargain, if someone doesn’t snap it up soon they are crazy. Have a look at their Blog to see more details.


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WA Landscape Photographer Of The Year

1 Sep 2011 at 9:39pm

Well I managed to pick up the award for WA landscape Photographer of the Year tonight, bummed out I wasn’t there to get the prize in person. Tony rang me and had me on loud speaker. So glad I didn’t swear! It was a total shock and I was just about to go to bed, the boring life of a landscape shooter.

Thanks to the WA AIPP board the sponsors and the judges. I am so happy. And to my good mate and inspiration, Tony Hewitt, thanks buddy, you’re the best. You have helped me to get my images up to scratch and I really appreciate the advice and time you have given me over the years. BTW Tony got the highest scoring Landscape print and was runner up in Landscapes too. Go Tone!

Below are the images that I entered


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This is what you get on a PNG Cruise

1 Sep 2011 at 5:02pm

Just thought since we are showing off the awesome deal on True North I thought I’d drag out the old PNG Video to remind you all how awesome a trip this really is.

Oh yeah!  For those in the Marketing Department at North Star Cruises…..I have done this trip too….Or is it because I’m just the Video Guy?

32500 views and climbing.



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